Creating products people love – Hugo Fiennes at IoT14

Apple, Nest, Electric Imp – Hugo has an impressive hardware pedigree. So we asked him to come to IoT14 and reflect on what it takes to create hardware products that people really love.

This is his story. Watch it if you want to know:

  • how to develop a product with incredible wow factor
  • the pros and cons of highly silo’d teams
  • how to smuggle a dead body out of Apple
[vimeo //]

More talks from IoT 14 and IoT13 are available on The BLN library or sign up below for early access to the content from our events.

The BLN is now Business of Software

Business of Software runs conferences for people that build great software businesses and products. To access talks online, hear about new events, contact speakers and stay in touch with great ideas, share your email address with us.

We'll NEVER sell your email. Unsubscribe anytime.